Encyclopaedia Of Concepts And Applications In Strategic Management And Business Policy (Globalisation And Business Policy Implications And Impacts)

The Encyclopedia of Concepts and Applications in Strategic Management and Business Policy presents a comprehensive study on the latest discussions in the discipline of strategic management and business policies. Discussions on multinational firms and small entrepreneurial ventures in the book cover a variety of issues to help students learn about strategic alternatives and implementation programs. Through a range of cases from actual organizations and business houses, this book illustrates how strategic management can help in improving operational performances by coordinating business goals with performance measures. The book explores basic concepts in strategic management, corporate governance and social responsibility, internal scanning and organizational analysis, strategy formulation and strategy implementation, evaluation and control, and strategic issues in managing technology and innovation, entrepreneurial ventures, small businesses, and not-for-profit organizations. It covers both the illustrative cases and conceptual foundation and offers authoritative approaches to strategic leadership in emerging markets. This comprehensive text on concepts and application of strategic management is a must read for management students as well as business practitioners and consultants.

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