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This well-loved textbook covers all of the key quantitative methods needed to solve everyday business problems. Presented in a highly accessible and concise manner, Les Oakshott's clear and friendly writing style guides students from basic statistics through to advanced topics, such as hypothesis testing and time series, as well as operational research techniques such as linear programming and inventory management. Step-by-step instructions and accompanying activities will help students to practice and gain confidence in carrying out techniques. The book's coverage is fully grounded within the real world of business. Real-life case studies open every chapter and numerous examples throughout demonstrate why quantitative techniques are needed for a business to be successful.

An ideal textbook for undergraduate students of business, management and finance, it is also suitable for MBA students and postgraduates.

Dettagli

Generi Economia Diritto e Lavoro » Management » Studi generali

Editore Macmillan Education Uk

Formato Ebook con Adobe DRM

Pubblicato 17/02/2020

Lingua Inglese

EAN-13 9781352005707

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