· From pro runner Alysia Montaño, 7-time U.S. national champion and Olympic runner.
· Montaño has 81,342 social followers who enjoy her training and racing posts as well as her sly sense of humor.
· Fun yet focused training challenges keep this fitness program fresh.
· Target audience is women ages 25-35, which is a key demographic for both running and health/fitness participation.
· Includes a training plan for runners, which is one of the key markets for this book.
· Companion video and online training plans will support the book's fitness challenges and feature Alysia's bigger-than-life personality.