Play and Learn Chinese

Sales Handle
The Parents' Choice award winning-language program for children is now available in Chinese! This hands-on program shows parents how to turn everyday activities into fun Chinese-learning opportunitiesfor children ages 1-7.

About the Book
Play and Learn Chinese makes the process of learning a second language natural for children by involving the people who taught them their first language--their parents! From language innovator Ana Lomba, this hands-on program is based on real life, everyday activities that provide parents and children with countless opportunities to learn together. From taking a bath to taking a bike ride, this program makes everyday routines funand educational!
Each colorful two-page spread features:

• Two action-packed activities, songs, or gamesall with English translations
• Simplified Chinese characters and pinyin transliteration for easy pronunciation
• Illustrations of key words that act as a mini picture dictionary
• A comic strip that shows everyday dialogs in action
• Sidebars with fun cultural information

All of the activities in Play and Learn Chinese are based on proven teaching techniques and are developmentally appropriate to maximize language learning while maintaining a playful attitude that captures the attention of a young audience. A fully updated introduction includes expert advice that guides parents through the language learning process.
A 70-minute audio download features all of the Chinese songs, words, and games to help with pronunciation. This engaging audio download can also be used as a stand-alone tool.

Features

• Proven track record: Ana Lomba's language-learning materials have sold more than 75,000 copies!
• Expert author: Ana Lomba is an innovative developer of language-learning materials for children and a Parent's Choice award winning-author.
• Chinese language study growing: Across the U.S., 200,000+ students are learning Chinese (Asia Society, 2010). Enrollment in K-12 Chinese language classes jumped 64% between 1997 and 2002 (Princeton University Study).

Market/Audience
Parents of children ages 1-7 who want to expose their children to the Chinese language and culture. Early childhood educators who are looking for language-learning materials for their classrooms.

Benefit to the Customer

• Makes learning easy and fun by incorporating language-learning into everyday activities
• Proven technique from award-winning author
• Research shows that children benefit from learning a second language at a young age

About the Author
Ana Lomba (Princeton, NJ) is a leading children's language educator and developed the breakthrough Ana Lomba's Easy Immersion® language-learning technique. This method is changing the way people think about and interact with your children learning languages. She is the author of several language-learning programs for children including the Parents' Choice Approved award-winning Play and Learn series. A Princeton University graduate, Ana has taught Spanish from preschool to college and held leadership positions with national language organizations in the U.S. She is a native of Spain.
Marcela Summerville (Philadelphia, PA) is the founder of Spanish Workshop for Children, and award-winning Spanish immersion program for young children. She has published several articles on teaching a second language to youth. She is a native of Argentina.

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