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The Theory of International Business - Mark Casson
The Theory of International Business - Mark Casson

The Theory of International Business

Mark Casson
pubblicato da Springer International Publishing

Prezzo online:
51,47
57,19
-10 %
57,19

Demonstrating why economic modelling is so important in understanding international business, this stimulating and highly original book sets out a new and exciting research agenda in international business studies. The author explains what economic models are, how they are constructed and the way in which they can be used. It illustrates how models clarify important issues in international business explaining empirical anomalies, analyzing strategies and evaluating government policies towards multinational firms. There are detailed discussions of monopoly and competition in the global economy; the international division of labour; supply chain coordination; and the strategic implications of sunk costs in R&D. Based on this discussion, the book proposes a radical reformulation of the theory of the firm as applied to international business.

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Generi Economia Diritto e Lavoro » Economia » Economia, commercio e finanza internazionale » Management » Competizione economica » Studi generali

Editore Springer International Publishing

Formato Ebook con Adobe DRM

Pubblicato 22/09/2016

Lingua Inglese

EAN-13 9783319322971

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