Bestselling author David Maister teams up with Charles H. Green and Robert M. Galford to bring us the essential tool for all consultants, negotiators, and advisors.
In today's fast-paced networked economy, professionals must work harder than ever to maintain and improve their business skills and knowledge. But technical mastery of one's discipline is not enough, assert world-renowned professional advisors David H. Maister, Charles H. Green, and Robert M. Galford. The key to professional success, they argue, is the ability to earn the trust and confidence of clients. To demonstrate the paramount importance of trust, the authors use anecdotes, experiences, and examples -- successes and mistakes, their own and others' -- to great effect. The result is an immensely readable book that will be welcomed by the inexperienced advisor and the most seasoned expert alike.
Generi Economia Diritto e Lavoro » Management » Impresa: strategia, innovazione, imprenditorialità¿ » Impresa: responsabilità e corporate governance » Tecniche di management » Marketing, Pubblicità e Vendite » Servizi ai clienti
Editore Free Press
Formato Ebook con Adobe DRM