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Thinking Strategically in Turbulent Times: An Inside View of Strategy Making

Alan M. Glassman - Deonne Zell - Shari Duron
pubblicato da Taylor & Francis

Prezzo online:
76,42

An emergent approach to organizational strategy making assumptions that few organizations actually realize the goal of deliberative, top-down strategic planning, and that effective strategy making occurs on a continual basis and is a shared activity of the entire organization. This innovative book provides the first in-depth look at how real organizations are formulating and implementing strategic change under this new paradigm. The authors have dug deep into three large and varied organizations (Hewlett-Packard, the California State University system, and the County of Los Angeles) and identified each one's efforts to develop a new strategic planning process better-suited to match the current pace of change and environmental unpredictability. The book is filled with vignettes, quotes, and real-world examples that illustrate the trend toward faster, more adaptive strategic planning processes. It is relevant for a wide range of business, governmental, and non-profit settings, and should be required reading in any course on strategic planning.

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Generi Economia Diritto e Lavoro » Management » Competizione economica » Studi generali » Economia » Economia, altri titoli » Economia del lavoro, occupazione e disoccupazione » Marketing, PubblicitĂ  e Vendite » Marketing e vendite

Editore Taylor & Francis

Formato Ebook con Adobe DRM

Pubblicato 18/12/2014

Lingua Inglese

EAN-13 9781317453673

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