Carta PAYBACK di Mondadori
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As a leader, you don't want to stick to the status quo, but you can't completely abandon business as usual. This means balancing two competing priorities: maintaining your revenue model and driving innovation. The moment you stop looking for new opportunities, your business risks becoming obsolete.
Chapter 1. Think Like An Innovator
Chapter 2. Creativity Myths
Chapter 3. Brainstorming Session
Chapter 4. Unleashing Your Creativity
Chapter 5. Unleash Your Inner Einstein
Chapter 6. Assemble A Creative Team
Chapter 7. Coaching Your Employees
Chapter 8. Sales Team
Chapter 9. Superstar Employees
Chapter 10. Giving Productive Feedback
Chapter 11. Stop Micromanaging
Chapter 12. Give New Hires a Great Start
Chapter 13. Launching Services Markets
Chapter 14. Avoid Competing On Price
Chapter 15. Tactics to Drive Website Traffic
Chapter 16. Essential Elements
Chapter 17. Email Marketing
Chapter 18. What's Working
Chapter 19. Get Result On Multichannel
Chapter 20. Why Startups Fail
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