This is THE comprehensive presentation - the "bible" - of generational dynamics; a "hybrid" of both (1) personal-life generational insights and (2) generational business strategies covering leadership, communication, marketing, human resources, higher education, religion, government, and much, much - much - more.
Here, from one of the pioneers of generational study, is the most mesmerizing, joyous, enlightening, and life-altering stroll your brain will ever take. It will stir fresh new conversations, ideas, and insights and permanently change the way you view yourself and others.
You'll learn about your own generation. And your parents' and kids' generations. Your friends. Classmates. Coworkers. Bosses. Neighbors. Government leaders. Business leaders. Everybody.
A stroll through the lives of America's living generations. Millennials. Generation X. Baby Boomers. Silent Generation. And the G.I. or "Greatest" Generation.
Storytelling at its best. And bottom-line business strategy at its best...
... from the generational speaker, trainer, consultant, and host of the PBS national-television series America's Generations With Chuck Underwood, whose work has been evaluated by audiences and readers as "stunningly relevant", "in one word, perfect", "way cool!", "brilliant", and "clearly the front-runner in generational studies".
Chuck is one of the half-dozen people on planet Earth who, a few decades ago, accidentally came upon the notion - just a gut hunch - that "generation" somehow meant something far more important than anyone realized.
Prepare to laugh, cry, look back, look ahead, craft a long list of generational business strategies, and never view the people in your life the same way....