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In terms of ambition and organization, producing a complex movie in 2010 -- something at the level of Avatar -- is, in some ways, similar to producing the first conquest of the South Pole. Each venture required a magnetic producer able to envision an alluring goal, raise money, recruit talent, set rigorous standards, and lead an elite team through enormous physical and emotional hardship to a glorious finale. This brief eBook details the qualities that make that possible.
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