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This book offers five powerful solutions to help you understand your customers better: Understand Your Customers, Understand Their Real Problems, Focus on the Impact, Get Meaningful Insights, and Use Your Insights to Adjust Your Products and Services. With the help of BUILD THE MOM TEST, you can learn to create customer interviews that are easy to understand, get honest insights from potential users, try out product ideas faster, and develop customer-facing products and services quickly.
When you purchase BUILD THE MOM TEST, you'll gain several key insights into customer interviews, have everything you need to find opportunities and shape product promises, and pick up techniques to conduct effective interviews and actually implement customer feedback. Additionally, readers will learn how to create smoother customer interviews plus develop products and services that satisfy and please your customers.
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