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Evens the playing field for people who have been pushed around
Presents original research on alpha personalities
Shows how to influence those who don't want to be influenced
Gives confidence and power to people who feel powerless
Provides a roadmap on how to read people's motivators
A timely and refreshing inspiration to build alliances to advocate for women and underrepresented populations
Challenges and equips people to achieve success through strength
Provides salespeople with a new approach to uncovering needs and influencing strong personalities
Outlines the four types of alphas, how to spot them and what to do
Shows how to leverage the Bully Barometer in order to identify a bully
Gives tips on how to build a BullyProof environment
Includes quizzes for readers to distinguish if they are the Bully and Alpha
Fosters a subtle strength mindset to advocate for women by partnering with alphas and using an Alliance Mindset
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