Colleges in Crisis describes how the Covid and a shrinking birth rate over the last decade will devastate private colleges and universities if they cannot quickly transform their curriculum, operations, and marketing methods. The book offers two turnaround strategies that have been successfully used over the last twenty years. In addition, the book discusses the obstacles that leaders will face in conducting a transformational turnaround.
About the Author
Michael K Townsley, Ph.D.
Michael Townsley has nearly 40 years of experience in higher education. He has held positions at Becker College as a Full Professor, Department Chair, and Academic Dean of Business and at Wilmington University as Business Manager, Vice-President for Finance, and Senior Vice-President. Dr. Townsley began his career in education in 1971 running a desegregation project, then he became a business manager, and supervisor of bus transportation. He is now a financial consultant for Stevens Strategies on financial analysis and strategies. For the last twenty years, Dr. Townsley has written several books and articles on finance in higher education.
Debra M. Townsley, Ph.D.
Debra Townsley has 40 years of experience in higher education as a Professor, Department Chair, Academic Dean, and President of multiple institutions, including as an interim. She conducted successful turnarounds as President of Nichols College and William Peace University. Dr. Townsley has had considerable experience and success in leading colleges out of deep financial distress. Prior to her career in higher education she worked at IBM in marketing and at Booz, Allen & Hamilton as a senior consultant and project manager.