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Crowdfund it! was first published in 2012 and updated in 2013, providing a comprehensive guide to the global crowdfunding phenomenon in its heady early days.
The book offers timeless expert advice for creatives, start-ups and not-for-profits who are considering running an online fundraising campaign.
Written by Australian digital publishing and crowdfunding teacher and blogger Anna Maguire, Crowdfund it! profiles key global crowdfunding platforms such as Indiegogo, Pozible and ArtistShare.
It features inspiring interviews with successful campaigners like Australian entrepreneur Phil Bosua, who used Kickstarter to raise over $1.3 million to bring smartphone-controlled lightbulb LIFX to market, and will appeal to anyone who keen to keep up with developments in digital culture.
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