DESIGN THINKING & IDEATION (Inspiration Series)

'This is the best and most fun e-book on design thinking I've read'
Glaudia Califano - Design Thinking trainer

A problem requires a solution. But what is the actual problem we are trying to solve? And what could be the best possible solution? Design thinkers constantly ask themselves these questions while 'practicing' the art of Design Thinking. But... what is Design Thinking?

When developing products and services, design thinkers starts with the problem. In order to come up with the best possible solution, they start with finding out what the actual problem is that needs solving. 'Options thinking' is central; the repetitive process of creating choices and making choices of diverging and converging - is a second nature.

Design thinking is about 'learning by creating'. Because 'it emerges during creation', you start 'to think with your hands'. Design thinkers work for, or rather, with customers and end users. They are therefore often represented in the so-called interdisciplinary design thinking teams that work in a 'design sprint'

This e-book is an introduction to the world of design thinking, service design, framing and ideation. Its straightforward format makes it very accessible for managers and team coaches. It is Jam-packed with inspiring stories, clear theory, and practical techniques. And the great thing: there is a design thinker in each of us. The only vital ingredient? Curiosity!

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If you want to continuously improve, change and accelerate as a team or organization in today's complex world, you will need to apply the right approach. What you do, why you do it and how you do it. It is therefore highly recommended you also read the other parts of this Inspiration Series about Lean, Agile & Scrum, Storytelling, and Autonomy & Self-management.

N.B. The four topics are united in the Lean Story Design mindset (also available as an e-book) that helps you to simultaneously innovate on the What, Why and How. You can read all about this at leanstorydesign.nl.

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Note: English translation and editing by Lean/Agile specialists (and Scrum.org trainers, and Kanban University trainers) Glaudia Califano and David Spinks, authors of the book 'Adopting Agile Across Borders'.

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Reflowable format e-book, .epub 3.0
130 pages
For use on e-reader/laptop/phone/tablet
Illustrations in color (depending on e-reader)
With helpful endnotes and links
Free extensive online toolkit

The Inspiration Series make work more effective and more fun

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