Development Communication for Social Workers

Development Communication is recognizing the power of communication as a catalyst for social development. It is also the utilization of existent communication tools and applicable theories for result-driven strategies for the advancement of society. Development Communication can also be defined as purposive communication intended for a specific target audience that allows for the translation of information into action resulting in a higher quality of life. Development or social work is a form of professional service to the people, comprising a composite of knowledge and skills, attempting at assisting them, as individuals or groups or communities for attending satisfying relationship and standards of life in accordance with their particular needs, wishes and capacities and in harmony with those community. The book tries to cover the latest trends, happenings and the changes happening in this industry. It is a greater significance for the students, teachers and researchers as well.

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