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Andreas Langer
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Ben Faranda
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Georg Gruber
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Magdale
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Marina Brenner
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Nathaniel Harrold
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Nicolai Barth
pubblicato da
Studia Universitätsverlag
Digitalization is today's biggest buzzword. The subscription-based business model has not only revolutionized how software solutions are delivered, but it has also played a decisive role in sales and marketing at companies around the world. This book is dedicated to guide you down the first steps of your journey to subscription-based business models, customized marketing with digitalized sales and customer success management.
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