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The book is easy to read, fun, non technical, you don't need sales or marketing expertise in order to find new customers today. It goes without saying that companies and organisations need to be profitable. That's why they are all at some point or another looking for new customers. This book will teach you how to simply spot such prospects, right, left and centre. Thanks to this practical hands-on advice, the art of prospecting becomes attainable for everyone, from the entrepreneur, the manager and the retailer to the freelancer and the head of the sales team, from start-ups to established companies. Want to rapidly increase your customer base? Read and proceed.
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