Handbook of Social Media in Education, Consumer Behavior and Politics, Volume 1 - Vladlena Benson - PhD - MSc - BSc - CISMP - SFHEA

Handbook of Social Media in Education, Consumer Behavior and Politics, Volume 1

Vladlena Benson - PhD - MSc - BSc - CISMP - SFHEA
pubblicato da Elsevier Science

dai un voto

Prezzo online:

224,63 €

249,60 €

Acquista eBook

Aggiungi ai preferiti

Acquista eBook

Aggiungi ai preferiti

Handbook of Social Media in Education, Consumer Behavior and Politics explores the impact of social media within these systems. The book covers who contributes to social media, from social influencers to everyday people, how that information is disseminated in shares and likes, and the impact social media has on perception, opinion and behavior. Education coverage includes influences on pedagogy, class participation, e-learning, academic performance, and it's use and influence on teachers, parents and students. Coverage in economics and commercialization includes different types of digital marketing and social media, the rise of social influencers, and impacts on consumer behavior.

Coverage in politics includes the impact on political awareness, participation and its impact on election outcomes. Coverage on design and innovation includes the design of social media and tools and approaches for maximizing impact.

Reviews the economic impacts of social media, including social media influencers and digital marketing
Explores teacher, student and parental use of social media in K-12 education
Discusses how social media impacts elections and political awareness
Investigates the tools and approaches for impacting social change in a social media world