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There were days when having your website on the first page of Google, based on a key word, was an assured way of getting immense web traffic to your website, however, this has been diluted by so called 'SEO Experts" to an extent, that you can have a useless key word placing you on the first page of Google, and yet get zero traffic.
This handbook is therefore meant for any website owner, existing or new, who is serious on using proven methods of driving traffic to their website. It is also meant for any web developer who wants to offer SEO to his or her clients, as a value added service.
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