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Martin A. Moser
pubblicato da
Springer Fachmedien Wiesbaden
The overall goal of this book is the identification of design features and prerequisites for a CRM-system, which contribute to an increase in sales and the overall development of corporations in the packaging industry. Particular attention is paid to the identification of requirements of a CRM-system that contribute to an increase in the acceptance of the users.
Scrivi una recensione per "Impacts of Customer Relationship Management on Development of Corporations"
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