Internet Marketing and autoresponders essentially go hand-in-hand. In today¿s online business world, you simply cannot succeed at Internet marketing without the use of autoresponders. Autoresponders are used to achieve many of the marketing tasks that are essential to a successful online business. Internet marketing can be very time consuming. Whether you do affiliate marketing or market your own products, an autoresponder is a big part of your marketing arsenal. Autoresponders are used to keep in contact with your past customers, and to develop a relationship with potential customers.