The challenge that most UX designers and product owners face is to ensure that the UX of products and services is user friendly. Some common issues are simplicity, navigation, appearance, maintenance, and so on. In this book, you will learn to simplify, fix, and enhance some common, real-world designs.
About This Book
ROI, Metrics, and KPI's of UX
Templates, examples, and case studies
Tools, software, and practical tips
UX Analysis, Research, and Design Methodologies.
Who This Book Is For
This book is mainly for UX professionals, but also for product owners, project managers, entrepreneurs, and even designers and developers who would like to learn how to solve problems with the existing UX design. It is not necessary to have any previous knowledge in UX.
What You Will Learn
Analyse the importance of UX for the success of services and products
Identify UX issues and understand the project challenges
Involve the stakeholders by presenting convincing ideas to them
Classify user profiles to focus on their core needs
Turn Modify the insights and findings into practical UX solutions
Validate, test and measure the UX solutions implemented
In Detail
As you progress through the book, you will learn about the information architecture, usability testing, iteration, UX refactoring, and other similar concepts. You will also learn about UX design tools with the projects covered in the book. By the end of the book, you will be armed with the knowledge to fix bad designs and ensure great customer satisfaction and user experience.