Media Buying 101

Everyone would love an endless supply of free, high quality traffic.

The thought of this is one of the biggest scams on the internet, because without a huge amount of time and energy invested, it just doesn't exist.

That's not to say you can't get a lot of traffic without spending any money. You can. It just takes either a long, long time and lots of hard work building a foundation, or it takes dumb, blind luck because a post happens to go viral or get picked up by a major news outlet. It's not realistic for the average website owner.

Enter media buying

You should obviously use free traffic methods in addition to paid methods, but media buying can help you get started making money while you slowly building your free methods like SEO, Facebook, Twitter, etc.

Media buying can be very costly if you aren't careful, but with some wise choices, you can pull in a significant amount of traffic with very little effort at all.

In this guide, you're going to learn the basics of media buying, as well as some tips you can use to lower your costs and get more quality traffic.

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