An organization is comprised of members led by a team of leaders and management that create procedures, processes and implement change based on organizational vision. Effective leadership is key to sustaining member engagement and dedication thus allowing for customer brand imaging.
The research attempts to analyze the effectiveness of leadership approaches on organizational learning and its ultimate effects on customer perception of a product/service focused on the research question: Can an organization's learning and leadership approaches positively or negatively influence customer's perception to a product/service in the context of a language learning center?