Salesforce Marketing Cloud

This credential is targeted toward the Salesforce consultant or partner who has mastered the implementation of Marketing Cloud by demonstrating design best practices, executing deployment of campaigns, and finalizing custom solutions for customers. Candidates are generally familiar with data structure in subscriber data management and can thoroughly navigate Setup. Certified Marketing Cloud Administrators can successfully troubleshoot account configuration and user requests. The audience has proven experience with the administration and configuration of the Marketing Cloud Email application, as demonstrated through successful completion of the Salesforce Certified Marketing Cloud Email Specialist exam. This credential is targeted toward the Marketing Cloud Developer who has experience developing dynamic, personalized marketing assets such as emails, landing pages, and forms leveraging HTML, CSS, and AMPscript. The Salesforce Certified Marketing Cloud Developer is also proficient in SQL and has experience in using Marketing Cloud APIs. This user knows how to build email marketing campaigns while utilizing a content system, segmentation, automation, tracking, and analytics to make data-driven decisions to optimize email campaigns. The Email Specialist is also able to troubleshoot and solve basic Marketing Cloud-specific issues.

Salesforce Certified Marketing Cloud Administrator

Salesforce Certified Marketing Cloud Developer

Salesforce Certified Marketing Cloud Email Specialist

Salesforce Certified Marketing Cloud Consultant

Dettagli