Carta PAYBACK di Mondadori
Su Mondadori Store, con la tua carta PAYBACK ti premi ad ogni acquisto.
Oluwafunmilayo Alakija
-
Anthony Amedu
-
Ahmet Atay
-
Lauren Dempsey
-
Brian Gilchrist
-
Yowei Kang
-
H. Hale Kunuçen
-
Ralph Merkel
-
Cristina Miguel
-
Sophie Nightingale
-
Anca Serbanescu
-
Stephanie Smith
-
Yi Wang
-
Leyla Akbas
-
Lindsay J. Della
-
Siobhan E. Smith-Jones
-
Michael G. Strawser
-
Kenneth C.C. Yang
-
University of Louisville Mary Z. Ashlock
pubblicato da
Lexington Books
This book builds on existing conversations surrounding millennials and media use by examining Generation Z's engagement with new media technologies and comparing it to that of millennials. Ahmet Atay and Mary Z. Ashlock have assembled this edited volume in which contributors focus on three interrelated areas: how millennials and Gen Z use new media technologies and platforms in different contexts; how they use media and what they do with it; and the relationship between the two generations and the media as media outlets attempt to use millennials and Gen Z as their targeted audience group. Through close analysis and comparison, this volume generates a richer discussion about the cultures of millennials and Gen Z and their complex relationship with media texts and platforms. Scholars of media studies, technology studies, communication, and sociology will find this book particularly useful.
Scrivi una recensione per "Social Media, Technology, and New Generations"
Torna in cima
Leggi un estratto
dai un voto
