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A guide for start up businesses, owner managed businesses and business managers with little or no formal sales training. It explains how to create a realistic and reliable sales forecast for their business. It is written in a straightforward way with simple step by step instructions.I consider that it is the area of practical implementation of ideas and strategies where most smaller businesses fail and that a simple and practical "how to" guide to sales forecasting is what most business owners need to help them succeed.
As one review put it "Great for people who have no experience of forecasting sales."
Another said "This book will be particularly valuable to new businesses, as well as enabling the not-so-new enterprises to get back on track and terra firma!"
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