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Jerrold R. Jenkins
pubblicato da
Jerrold R. Jenkins
Supercharge Your Brand: The Amazing Power of Books as Marketing Tools demystifies the process of writing, publishing, and leveraging a book as a competitive business tool.
This one-stop crash-course guide by veteran publishing authorities Mike Greece and Jerrold R. Jenkins conveys the ultimate formula for a successful book through insider tips for what is becoming the modern era's new business card.
Supercharge Your Brand explains the need to write a book that's relevant, how to think strategically up front before writing a single word, the steps and important advantages of independently publishing, and how to launch and leverage your book in the chaotic modern marketing mix It also offers numerous examples of successful authors who have used a book to differentiate themselves in their respective markets, increasing engagement, conversations, and influence that catapulted them into significant new opportunities.
Supercharge Your Brand shows you h ow to create a sustainable, impactful, market-stirring book that conveys your authority, expands mind share, and permanently sets you and your brand apart.
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