Carta PAYBACK di Mondadori
Su Mondadori Store, con la tua carta PAYBACK ti premi ad ogni acquisto.
Welcome to the CX Trinity, a look at how we talk to customers, the content we provide to them, and the contexts in which they consume it. CX is an abbreviation for customer experience and is often used as a hashtag in social media.
Trinity comes from the belief that any good customer experience is driven by a combination of three critical elements:
These observations are pulled together from 52 essays that originally appeared as blog posts on Alan's Content Pool blog, LinkedIn, and the CMS Wire website. They reflect Alan's years of experience writing, designing, and managing content for both large and small organizations. These essays have been collected, updated, and edited for this volume.
Scrivi una recensione per "The CX Trinity"
Torna in cima
Leggi un estratto
dai un voto
