Bill Bluster, founder and visionary behind the oddball Bluster Space Entertainment, LLC, sees an opportunity. When a pink asteroid is stopped short of striking earth's 15th colony Syphus, he puts in a bid and snaps it up. Now in his possession, he's not sure what to do with it.
How does one go about promoting a pink asteroid that doesn't look the least bit menacing? By promising a gay, old time, of course!