The Next New

WELCOME TO THE FIFTH INDUSTRIAL REVOLUTION!

The progression of all the industrial revolutions tells an interesting tale. While the first two had a cycle of over a hundred years each, the third reduced it to around seventy years. With the fourth industrial revolution, the world took a giant leap in connectivity. However, not many would have imagined that the fourth industrial revolution, would give way to the fifth within the next decade, paving the way for exponential technology-led transformation. As you read this, creative destruction of business models taking place across the world in every sector. From the ashes of the old are rising stunning new models.

The Next New identifies and profiles the deep shifts that are fundamentally changing professional careers and revenue models in every industry-from mobility, aerospace and smart manufacturing to green energy, automation and artificial intelligence, and a whole range of disruptive technologies. Driven by emerging technologies, demand for social inclusion and the urgency of sustainable practices, a multitrillion-dollar transition is under way.

Drawing on numerous interviews of business leaders and cutting-edge research findings from MarketsandMarkets, this book provides a practical roadmap to businesses as they prepare for the new ecosystem being created, in turn helping to articulate the fifth industrial revolution with greater success.

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