Soapmakers and crafters, learn how to grow your online presence! "The Soapmaker's Guide to Online Marketing" is packed with detailed information on designing, building, and promoting your website. Learn how to write a press release. Get loads of free and low cost promotional ideas. Attract customers by blogging, making videos, and showing off enticing photos of your soaps and/or other bath and body products. Written by the author of "The Joy of Melt and Pour Soap Crafting" and more than a dozen other soap crafting books.
You'll get:
Successful SEO tips
Free online and offline website promotion tips
Helpful photo guidelines
Video ideas
100+ updated links
Getting product reviews
Set up your work/crafting area
Wholesaling and labeling guidelines
Avoiding online fraud
Tips on creating your product line
Basic soap recipes
More than 30 resources
Also available in paperback