Transformation Timebomb

The status quo is broken. The political, economic, social, and market certainties that have underpinned commercial success for the last 70 years are dramatically changing. The balance of poweris shifting as accepted wisdoms are being disrupted by a new reality. The questions businesses need to answer are fundamentally different.

Success is no longer assured by cutting costs, pursuing even greater efficiencies, and delivering short-term financial performance. Instead, businesses need to find new waysto stay constantly relevant in unpredictable and fast-moving markets, to compete in different economic systems, and to effectively engage all of their stakeholders in completely different ways.

Despite this, many businesses continue to answer yesterday's questions. Established approaches, falling tactical rewards, fear of unknown risks, potential failure, or 'rocking the boat' limit an organisation's ability to address the new challenges of the digital age.

However, we have reached a tipping point,where the risks of not adapting are starting to outweigh the risks of staying the same. Change is set to continue; the ride is only going to get faster and change more fundamental. To remain competitive, every company in every industry must rethink their established ways of doing business. The transformation timebomb is ticking.

However, among this change and disruption, there is real opportunity. In fact, some organisations are already proving that it is not only possible to adapt to this new world, but to thrive in it. That a few key adaptations can make a world of difference. That businesses don't need to undo the past to be successful in the future. That powerful change can be simple, quick, and straightforward.

In Transformation Timebomb, author and strategist Gavin Russell explores the forces of change facing organisations, providing tangible evidence to demonstrate the speed and scale of disruption, while uncovering the new questions that businesses must answer before it's too late. Drawing on proven examples, he provides leaders with a flexible framework to address these questions, combining guiding principles with a roadmap of 150 practical adaptations that deliver competitive advantage. He concludes with a blueprint for long-term, sustainable success to help leaders navigate the challenges for years to come.

Above all else, this book is intended to help leaders navigate their own path. Not to provide rigid instructions but to provide the guidance, tools, and insights to help organisations:

• Create relevant, sustainable businesses that can dynamically adapt to their rapidly evolving environment.
• Improve performance and commitment through authentic meaning and purpose.
• Create agile teams that autonomously make great decisions under pressure, liberating leaders to focus on long-term value creation.
• Build deeper, stronger customer relationships that drive loyalty, advocacy, and profitability.
• Attract, engage and empower distributed workforces to deliver greater value ahead of demand.

With this book and the knowledge that change can be positive, powerful, and profitable, leaders give themselves the chance to build businesses capable of thriving for years to come.

Dettagli