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Public relations is essential for any business that wants to build a strong reputation and reach its target audience. But with so many different channels and strategies to choose from, it can be difficult to know where to start.
This book will provide you with a comprehensive guide to public relations, covering everything from social media and community relations to building industry authority and hosting business events. You'll also learn how to boost your internal PR strategy, improve media relations, and create a crisis management plan.
Whether you're a small business owner or a seasoned marketing professional, this book will give you the tools and knowledge you need to succeed in public relations.
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